Rafael is a Telecommunications engineer with background in machine learning. His professional career started as a researcher in Deep learning at Universidad Carlos III. He also worked as a data scientist consultant, mostly on the media and banking industry. Currently he’s at BBVA Data & Analytics leveraging data science in digital sales, optimizing marketing campaigns and developing recommender systems. Also contributing to the management of the Edge (data science innovation) team. Along with his main activity at BBVA, Rafael keeps involved in academia though the postgraduate course in Big Data Analytics at Fundacion UC3M. He is a Kaggle competitions master and has reached the 73th position in the world ranking of data scientists.